徐州美的昆仑一品售楼处 | SWS Group
阅读:3467 2022-04-01

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序言

Preface


故黄河被称为徐州的母亲河

站在历史长河中

故黄河是徐州繁华沉浮的见证

 

如今

黄河,生命的共同体

反射着时代的河居图景


The Yellow River is called the mother river of Xuzhou,

the witness of Xuzhou's history


river of life,

reflecting the life of people in this era.


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在徐州这片古老的土地上还有着一条流淌了600余年的黄河,她穿城而过,宛若一条弧形碧玉。如今故黄河依然以一种奔流不息的姿态,给徐州增添了几许粗犷豪迈,也增添了几许妩媚和秀丽。


徐州昆仑一品,择址徐州繁华城东之心,以徐州代表性的“故黄河”为切入点,提取故黄河的形态为概念,融入黄河“龙文化”的精神内涵,打造以“故黄河”为IP文化背景的艺术生活馆。


In the ancient land of Xuzhou, there is also a Yellow River that has been flowing for more than 600 years. It passes through the city like a curved jasper. It adds a dash of roughness and boldness to Xuzhou, as well as a dash of charm and beauty.

The project is located in the heart of the prosperous east of Xuzhou. Taking Xuzhou's representative "Yellow River" as the starting point, extracting the form of the old Yellow River as the concept, integrating the spiritual connotation of the "Dragon Culture" of the Yellow River, and creating a culture with "Yellow River" as IP Art Living Pavilion in the background.

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黄河文化是龙文化的源头,设计主题向黄河文化溯源,黄河流域的历史文明,两汉文化图腾,奔流不息的河流仿若城市的命脉,牵动着由古至今在这片土地上连绵不断的乡愁。


The Yellow River culture is the source of the dragon culture. The theme of this design traces the origin of the Yellow River culture, the historical civilization of the Yellow River Basin, the cultural totems of the Han and Han Dynasties, and the rushing rivers are like the lifeblood of the city, affecting the continuous flow of the land from ancient times to the present. 

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SWS Group / 设计师手稿


设计团队以“故黄河”的形态为概念,提取“流动、环绕、堆叠”的设计元素进行演变和赋形。取意城市的地域元素,融入现代的设计的语言里:“黄河故道”的绿水荡漾,随形流动;“楚韵汉风”的底蕴深厚,包罗万象;“机械之都”的粗狂豪放,朴实无华;“曲艺剪纸”的人文智慧,宁静雅致。


The design team took the form of "Yellow River" as the concept, and extracted the design elements of "flow, surround and stack" to evolve and shape. Taking the regional elements of the city, it is integrated into the language of modern design.

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SWS Group / 空间轴测图


延伸

Extend


踏入前厅,“曲线”作为空间强烈的视觉符号,环绕着接待台,由地面延伸至天花,呈现环绕与包裹的视觉感。


Stepping into the front hall, the "curve" as a strong visual symbol of the space surrounds the reception desk and extends from the ground to the ceiling, presenting a visual sense of encircling and wrapping.

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串联

Connect


将曲线的概念加强与延伸,“串联”各个功能分区,消弭空间的疏离,释放完整的空间能量。


Strengthen and extend the concept of curves, "connect" each functional partition, eliminate the alienation of space, and release complete space energy.

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交融 

Blend 


蜿蜒流动的线条贯穿、流动、环绕,在静止中演绎着变化与动感,带动着空间的韵律节奏,人在其中往来奔赴,相互交融。


The meandering and flowing lines run through, flow, and surround, interpreting changes and dynamism in stillness, driving the rhythm of the space, in which people come and go, blending with each other.

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空间中色彩元素回归自然,提取水蓝与湖绿色,铺陈出灵动而幽静的自然栖息,配合柔润的光线,感受宁谧之外的跳跃生动。


The color elements in the space return to nature, extract water blue and lake green, and lay out a smart and quiet natural habitat. With the soft light, you can feel the jumping and vivid beyond the tranquility.


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项目信息


业主:美的

项目地址:江苏 · 徐州

项目名称:徐州美的昆仑一品售楼处

项目面积:1020㎡

硬装设计:SWS Group

设计总监:邬斌 李建国

硬装团队:王磊 黄崇波 乔滢浩 吴征智

软装总监:梅芳

软装团队:王佳元 周天 庄妮洁  

效果表现总监:秦军

效果表现团队:朱指华 李桐 张浩 王珊珊

摄影团队:夏添 张伟


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