Toni&Guy品牌，20世纪60年代创立于英国伦敦，是一个国际化的高端美发沙龙品牌，也是第一家进驻中国的外国品牌发廊。20世纪90年代 Toni&Guy新生代品牌essensuals创立。为耳目一新改变传统的黑白大理石风格， AE空间设计被选定为合作设计团队，去创造这个新的概念店。

Toni&Guy brand was founded in the 1960s in London, England. It is an international high-end hair salon brand and the first foreign hair salon in China. In the 1990s Toni&Guy new generation brand called Essensuals born. In a refreshing update of the traditional black and white marble style AE Architects was selected to create the new concept.

用纯白的空间来表达，并赋予其艺术性，使其带有艺术馆的气息。设置空间的核心区域来展示艺术元素，同时也是给年轻一代和网红文化的一个时尚背景。

Using pure white space to express and give it artistic feeling, like the atmosphere of an art gallery. We set key areas in the space to highlight art pieces which also works as a fashion background for the young generation and KOL culture.

门口的大落地窗将原本略狭窄的接待区和等候区向商场做了一个延伸，悄悄地扩大了空间感。红色沙发的背后是一个艺术装饰背景和LOGO墙，破碎的感觉。金色金属增加了暖色调，红色元素是一个吸睛点，如同画廊里的一幅画。

The shop front quietly enlarged the space by extending the narrow reception area and waiting area to the shopping mall through floor to ceiling glass windows. Behind the sofa area an artistic installation works as background feature and logo wall. Reminding the feeling of a ruin. Golden metal adds a warm tone and red elements appear as an eye-catch point like a painting in an art gallery, making the space deeper and emphasizing the perspective.

空间设计和结构沿着一条水平线，天花板的长薄膜灯和浅水磨石色调地板互相呼应，像一个时尚秀的T台。

The space design and structure works along a horizontal axis, supported by a long film light on the ceiling and a lighter tone of terrazzo stone on the floor. Like a fashion show walking stage.

16个美发席分别位于3个区域，天花板造型柔和的变化使其特性及镜子风格各异。表面以不同比例轻微弯曲，如同灯一样，给予空间充分的照明，同时将空间分隔而无需墙。

16 haircut sections divided in 3 areas with different characteristics and mirror style are supported by soft changes on the ceiling shape. slightly curved surfaces with different proportions acting like lamps which not only gives sufficient illumination but also divide the space without the need of walls.

不同的艺术品点缀于核心区域，开放理发区的中间是一幅巨大的油画，背面是破碎的墙，神秘的开口里面是一面镜子，像美术馆里的完美背景。

Different art pieces appear in key areas, a large oil painting in the middle of the open hair cut section, the back side of the ruin wall and a mysterious opening in the wall with a mirror inside behaves as perfect background in the art gallery.

VIP室反其道使用粗犷的自然黑色石材做墙体以及支撑桌板，与金色金属造型形成强烈的对比。洗发区设计成一个平静微光的空间，让客户躺在沙发床上能够放松和休息。天花板像满天星星的夜空，深色镜面墙扩大了有限的空间，环形壁灯像一轮圆月。

The VIP room by contrast use natural rough elements like dark stone in the wall and supporting the table board which produce a high contrast with the golden metal sculpture.

The shampoo area offers a calm low light space to relax and rest while lying in the sofa beds. The ceiling appears like a starred night sky extending the limits of the space with dark glass mirror walls. and a ring lamp that reminds the moon.

人类本能追求美，但年轻人更追求时尚。时尚是美、是流行、是个性，也是获得回头率的要素。当遇到有吸引力的空间，年轻人更愿意停留，拍照，分享，进而得到传播。这是我们创造这个新概念店的核心价值之一。

简约，优雅，温柔和自然艺术气息，这就是AE空间设计打造的Toni&Guy新生代品牌概念店。

Humans instinctively pursue beauty, but young people pursue fashion more. Fashion is beauty and personality, and it is also an element of recurring rates. When encountering an attractive space, they are more willing to stay, take pictures, share, and then get spread. It’s one of the core values of the new concept.

Simplicity, elegance, softness and artistic natural atmosphere comes together with the new generations of Toni&Guy stores by AE Architects.