Sixty-six 深圳欢乐港湾滑板体验店 | MOC DESIGN OFFICE
阅读:2471 2023-05-18
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以滑道为核心的潮流聚合场
Sixty-six  欢乐港湾体验店

A Trendy Meeting Point with Tracks as the Focus

Sixty-six OCT OH Bay Experience Store



中国,深圳
Shenzhen, China



 “陆冲”是陆地冲浪板的简称,是滑板运动的一个分支,它最初的起源是冲浪爱好者发明的一种模拟海上冲浪的滑板,或者叫冲浪训练器,可以让人在陆地上体验冲浪的乐趣。陆冲受到年轻人追捧,除了可以快速上手的特点外,更在于这项运动自带的社交属性与潮流艺术元素。

Surfskating is a branch of skateboarding. It is originally invented by surfers to simulate the experience of surfing on the sea, also known as the surf trainer, so that people can experience the fun of surfing on land. Surfskating has become embraced by young people. It is not only quick to start, but also has the social attribute and combines trendy artistic elements. 



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主入口及外摆区,夜晚伴随海风的音乐弹唱,增加了休闲惬意的气息。
Main entrance and outdoor public area. It adds a casual and pleasant atmosphere vibe with the music playing and sea breeze blowing at night.



  #1   友好界面
A Friendly Space

深圳的本土品牌Sixty-six委托MOC打造一家陆冲&滑板体验店,期待把滑板本身融入到生活中,结合街头文化给予人们别具一格的运动体验。

Local brand Sixty-six from Shenzhen commissioned MOC to create a surfskate & skateboard experience store, with the expectation to integrate skating into life and combine street culture for a unique sports experience.


项目位于深圳欢乐港湾西岸文化街区,项目周边的椰树带来浓厚的海洋气息。MOC将建筑一侧的幕墙改造为折叠窗连接室内外,形成一个友好交流的空间界面。

The project is located in the West Block of Shenzhen OCT OH Bay. It is surrounded by palm trees that bring a strong vibe of the ocean. MOC transforms one side of the building with folding windows to connect the interior and exterior, creating a friendly and communicative space.


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  #2   洞察

Insights


碗池(Bowl)、泵道(Pump Track)……正是年轻人口中的板圈“术语”,都是指滑道的形态。我们发现,滑板爱好者和练习者常常聚集在滑道的周边,久而久之便以滑道为核心形成社交聚落--本次的设计的空间形态正是基于这一点。

Bowl, pump track... are the terms used by young people to refer to shapes of a skatepark. We find that skateboarders often gather around the track, and over time, social clusters have formed and the skatepark is the heart – the spatial form in the design is exactly based on this.

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围绕滑道自然形成的社交聚落
Social clusters naturally form around the track



  #3   以滑道为核心的聚合场
A Meeting Point with Tracks as the Focus

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设计围绕一条环形滑道展开:由于深圳炎热的气候,我们尝试将通常于户外的滑道搬进室内,一侧为泵道形式,对侧则为碗池,满足不同玩家的练习需求。而空间6.5米的层高为这一想法提供了可能。

The design starts from a circular track: due to the hot weather in Shenzhen, we tried to move the outdoor tracks indoors, with a pump track on the one side and a bowl on the other side to meet the practice needs of different players. The height of 6.5 meters makes the idea possible.



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橙色的滑道高低起伏,在其中滑行的年轻人也成了店内独有的景观。

The orange pump track with highs and lows where young people riding in it becomes a unique view of the store.



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在碗池滑行的少年
A teenager cruising in the bowl

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从泵道看向碗池
Looking into the bowl from the pump track

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泵道细节
Details of the pump track



以橙色的滑道为界,空间被自然而然的划分成不同的区域。滑道的内圈形成的区域,半围合的阶梯式座位,可随意坐下交流休息。天花上的环形吊灯与地面的环形滑道相互呼应,外圈的环形可以在任意位置固定各种类型的屏幕、装置、海报等,适应到各种不同的使用场景,围绕滑道与阶梯座位形成一个多变的社交场所。

The orange pump track spontaneously divides the skatepark into different areas. The inner ring offers a semi-enclosed stepped seating, where surfers can sit and talk during the break.The ring-shaped lighting on the ceiling echoes the ring-shaped track on the ground. The outer ring serves as the exhibition of various types of screens, devices, posters, etc. for a variety of different scenarios, as well as forming a versatile social spot around the track and stepped seating.



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滑道的另一侧是碗池,碗池上方用4500个滑轮制作了一副点阵画面:通过竖向2个滑轮为1小组,横向5小组为1大组的有序排列组成了一面“点阵画”。我们根据滑轮的特点设计了便于拆卸更换的安装方式,每个滑轮化身为一个像素点,满足后续如跨界联名、活动发布、艺术创作等,用点阵滑轮创作出不同的画面,带来持续的新鲜感。

On the other side of the track is the bowl, above which, 4,500 wheels are used to create a dot matrix wall: 2 wheels as a group vertically and 5 groups as a patch horizontally. We design the installation method according to the characteristics of the wheels for easy disassembly and replacement. Each wheel becomes a pixel for creating different images and delivering fresh surprises for future crossover collaboration, event and release, art creation, etc. 



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滑轮细节,Detail of the wheels



围绕着中间的滑道,滑道外围设计为滑板爱好相关的休闲社交场所,包含了水吧服务区和滑板及陆冲相关产品展示区。

The outer ring of the track is designed as a leisure and social spot for skateboarders, including a bar area and a display area for skateboarding and surfskating products.



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水吧靠近主入口,内嵌于墙面之中,橙色的墙面和滑板点亮了空间,水吧的另一侧则打开与室外连通。

The bar is near the main entrance and is embedded in the wall. Orange wall and skateboards light up the space. The other side of the bar is connected to the outdoors.



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产品陈列方式的探索也是本次设计的重点:我们设置了少量的固定展示,而更多的陈列道具则是以灵活多变为原则进行设计的。

The product display is also the focus of the design: we set a small number of fixed displays, while more display props are designed flexible and versatile. 



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我们通过模块化的可推拉侧板造型,依靠滑板的滑轮,在固定的轨道上可左右自由滑动组合,通过单块或多块造型板的组合,结合灵活的洞洞板,满足不同尺度的陈列需求的之外,也使整体陈列更加丰富。

We make use of modular push-pull side panels, skateboard wheels, fixed tracks and hole boards to create flexible combinations for displaying one skateboard or more, which meets the needs of different scales of display as well as enrich the overall exhibition.



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底部使用滑板滑轮,可在轨道上灵活推动组合
Skateboard wheels are used on the track for flexible combination.


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从滑道看向展品展示区
Looking from the track to the display area


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  #4   总结
Summary

本次项目中,我们通过一个小小的洞察,尝试探索一种以小众爱好为核心的社交场景。设计围绕滑道发散,而对于社交场景也从中间的滑道内侧的聚焦在滑板这项运动上,逐步往外扩展至潮流文化和休闲生活,从而形成一个因滑板而聚集起来的社交聚合场。
In this project, we explore a social scene for those with a niche hobby through our small insight. The design is based around the skatepark, and the social scene also focuses on skateboarding from the inner side of the middle track. It gradually expands to the trendy culture and leisure life, forming a meeting point for skatesurfing.


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平面图,Plan



项目名称: Sixty-six 深圳欢乐港湾滑板体验店

主创设计师:梁宁森、杨振钰

设计管理:吴岫微

设计团队:李卷儿,古耸宇

设计周期:2021.10-2021.12

竣工:2022.10

项目地址:深圳市欢乐港湾西岸街区

面积:400㎡

主材:喷砂不锈钢,肌理涂料,木纹贴膜,水泥板,水泥自流坪

业主:Sixty-six

摄影师:聂晓聪

Project Name: Sixty-six Skateboard Experience Store

Leading Designers: Sam Liang, Alex Yang

Project Manager: Vivi Wu

Design Team: Li Juaner, Gu Songyu

Design Phase: October – December 2021

Completion: October 2022

Location: West Block, Shenzhen OCT OH Bay

Area: 400㎡

Materials: Sandblasted stainless steel, textured coating, wood grain lamination, cement board, self-leveling cement

Client: Sixty-six

Photography: Nie Xiaocong



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